Here members can login to their GoJD account dashboard to view and download invoices and PPL insurance documents, manage and renew subscriptions and have access to guild articles and tutorials. Also in the guild dashboard, members can reach the administrators, Alan or Jayne, and post […]
The Guild logo is applied to your website with a simple piece of code found in your account dashboard displayed in the ‘Guild Logo/Insurance Badge’ panel when logged in, this shows a logo which corresponds to whatever GoJD subsription you have, Silver or Gold. When […]
A common problem we come across with guild members is the refusal of buildings insurance when an insurer finds out jewellery making is involved. We are pleased to announce that we can now offer all members, Silver and Gold, a facility for house buildings insurance. […]
10 years ago, making jewellery as a hobby at home was a lonely pastime, perhaps selling the odd item to family and friends and no real resources to take advantage of except for the local library, bookshops or local college courses. Nowadays, with the expansion of the internet, there is a wealth of information, networking and selling potential for virtually anybody with a laptop, PC or tablet to take advantage of.
Specialist groups on Facebook create selling opportunities and chances to network and get to know likeminded individuals on practically any subject, websites are easier than ever to create and manage. Organisations such as The Guild of Jewellery Designers exist to provide information on subjects such as jewellery courses, (PPL) Products and Public Liability insurance and suppliers of tools and services, along with competitions and support for beginners to the craft or seasoned professionals.
It’s no wonder that jewellery making is so popular in the UK and worldwide, it is is no longer constrained to professionals and many people today are clearing a space for a bench and making their own with easier access to tools and availability of jewellery components, no longer relying on their high street jeweller and what they have to offer. The individuality and flexibility of a handmade bespoke piece creates a unique and distinctive statement for the proud maker.
For some it starts out of curiosity and interest and evolves into the blossoming of a creative talent and the start of a lifelong addiction for new tools and shaping precious (or non precious) metals into exciting mini works of art. We hear of many examples of people changing careers completely after discovering that they can create something beautiful with their own hands and opt for a more satisfying lifestyle.
However the individual discovers their passion in life and develops, there’s no denying that making jewellery at home is becoming increasingly popular worlwide.
Having now started making jewellery and selling a few pieces, attention is turned to selling more and setting up a website or showing at a craft fair. A website can be created for free or very little outlay these days and a lot easier than 10 years ago. If you don’t want the hassle of setting up and hosting your own site, opportunities exist to list products on marketplace websites both general and jewellery specific. The larger marketplace sites tend to charge a smaller commission and listing fee compared to the dedicated jewellery sites but a better chance exists on the smaller sites for your products to be found due to there being less product saturation.
Another good place to market and sell what you make is at a craft fair, especially at this time of year with the run up to Christmas about to begin. Fairs have the advantage of allowing you access to meet and talk to existing or potential customers and get feedback on your product ranges. Search for craft fairs in your area.
If you want to expand your jewellery craft hobby into a successful jewellery craft business, it is important to establish if there is sufficient demand for your products and if you can make it at a price people are willing to pay. Many hobbyists make the mistake of pricing too low for their market and undervaluing their work simply because they are comparing similar mass produced imported items with their own. Take into account your overheads, insurance, materials and labour and work out if you can make enough profit to make it worthwhile. Experience creates opportunities to improve, learn and work faster which should increase your profits by allowing you to get more pieces made in the same amount of time. Never be afraid to experiment and find new techniques.
Working for yourself is a rewarding, exciting and challenging pursuit especially if you regard work as a hobby that you get paid for! The ability to achieve success by doing what you love may be rewarded with two important things in life; an escape from the rat race and time to spend with your family.
As we grow, we’re constantly looking for ways that we can improve on the services and value for money we provide. We are now in a position that allows us to look at adding extra value to our membership levels and two areas that we […]
There are a lot of myths and legends concerning this topic so I will try to put the record straight. Titanium is a material that is not particularly hard but is very strong and has a high tensile strength. Many people are unsure as to […]
The British Craft Trade Fair (BCTF) is pleased to announce a new partnership with The Guild of Jewellery Designers.
The Guild of British Jewellery Designers ‘GoJD’ is a collaboration of British jewellery designers and artisans offering support and networking opportunities within its membership base as a non-profit making organisation.
Jewellers are able to subscribe to the guild initially on a free of charge basis and can upgrade at any time to take advantage of its partner discounts and insurance opportunities.
The British Craft Trade Fair (BCTF) has recently signed up as supply partner to the guild and members can now take a 10% discount from stand rates offered by BCTF and this means savings upwards from £56+ VAT for a stand at the 2018 fair ((8th – 10th April)
Margeret Bunn, CEO of the fair said: ‘We are really pleased to be working with GoJD and feel very positive that the relationship will benefit subscribers as well as the GoJD. Existing members of the organisation, I am sure will be interested in exhibiting with us, we are always looking for new emerging talent wanting to supply trade buyers within the jewellery and Home and Gift market.’
Quick reminder of the previous post, Internet Marketing 1. Having a mobile friendly website is fundamentally important. The way someone visiting your site behaves when they are on a mobile is completely different to how they behave on a desktop. Attention span is reduced […]
Selling on the Internet – Problems and Solutions. There has been a gradual change over the last few years with the lowering amount of sales websites are receiving online, along with fewer enquiries and a poorer responses from existing customers; it can only get […]
This heat based process creates a ridged and rippled effect across the surface of the silver, it is a unique effect and once the process has been mastered can produce stunning results.
Sterling silver and fine silver may be used for the process, but reticulation results are more effective using specifically processed reticulation silver, this is usually 80 – 83% fine silver and 20 – 17% copper , however one should bear in mind that when using reticulation silver the finished piece would not be of a hallmarkable quality.
(PPL) Products and public liability insurance is an insurance policy which covers a business following a claim for financial compensation. This can result from a customer, member of the public, even a passer-by making a claim if they are injured or their property or possessions […]